Justine Parsons

Virtual Assistants | Fractional Integrators | Virtual Business Management

We help business owners get out of the day-to-day operations so they can be the visionary for their business. We are a NZ based, virtual business support agency giving clients their time back to spend more time working in their zone of genius.

Specialty

  • Virtual Business Management
  • Virtual Assistance
  • Virtual Expertise
  • Fractional Integrators

About Me

I founded Your VA back in 1994, the first VA in New Zealand and subsequently the first to move to a team model. More recently we’re the first to introduce Virtual Business Managers to business owners here in NZ.

So proud to be trailblazers for the virtual business support industry in this part of the world.

My journey started with the birth of our daughter. Having grown up with a stay-at-home Mum, Rick and I wanted the same for Tara. That didn’t happen straight away, I worked while I grew this business in both part and full-time roles. I’m proud to say I achieved the goal of building a sustainable business, helping business owners get their sanity back. Overnight success, nope. But what success really does happen overnight!

Over the years, we’ve worked with hundreds of businesses across the world. We’ve also made more than our fair share of mistakes! We bring that experience, our systems, and skills as a collective, to help our clients achieve their own goals. And avoid the mistakes we’ve learned from!

If you work with us, know you work with a team who cares. Who go above and beyond to deliver a solution to what’s holding you back. Often those challenges are:

  • time poor
  • doing tasks you shouldn’t be doing,
  • a lack of systems,
  • team (without the hassles of growing a team)

We’ll give it everything to reduce your overwhelm and help you achieve traction in your business, and more time for your personal life.

All Business Action Partners Share These Core Values

HUMBLY CONFIDENT

Open, honest, real and well-practiced, ready to make a positive difference.

GROW OR DIE

Driven to maximize every situation and take ourselves and our clients to the next level.

DO WHAT WE SAY

Sometimes more, never less.

DO THE RIGHT THING

Never betraying a trust and doing whatever it takes to resolve every issue so people can move forward.

HELP FIRST

Subordinating our personal interests to advance others, always giving value before expecting anything in return.

HUMBLY CONFIDENT

Open, honest, real and well-practiced, ready to make a positive difference.

GROW OR DIE

Driven to maximize every situation and take ourselves and our clients to the next level.

DO WHAT WE SAY

Sometimes more, never less.

DO THE RIGHT THING

Never betraying a trust and doing whatever it takes to resolve every issue so people can move forward.

HELP FIRST

Subordinating our personal interests to advance others, always giving value before expecting anything in return.

Testimonials

My Blog Posts