Firms unfazed by risk from social media
Few top businesspeople in this country think social networks such as Twitter and Facebook place their firms’ reputations at risk, new research suggests. The public relations company that helped carry…
Firms unfazed by risk from social media
Does a SME need a board?
As members of Springboard, Appoint Better Boards & Women on Boards, this article from stuff resonates with us – couldn’t have said it better ourselves 🙂 – http://www.stuff.co.nz/business/small-business/8629699/Does-a-SME-need-a-board?goback=%2Egde_4174358_member_238017102 When…
How to develop a digital marketing strategy that gets results – Part 5
Written for The Icehouse by Debra Chantry and published here. Wow – we’re almost at the end of our journey…. I do hope you have used my tools / tips and are well…
How to develop a digital marketing strategy that gets results – Part 4
Written for The Icehouse by Debra Chantry and published here. Welcome back! You’re now well on your way to developing a digital strategy. You know what you need to achieve…. Now it’s time…
How to develop a digital marketing strategy that gets results – Part 3
Written for The Icehouse by Debra Chantry and published here. Last week we spent a lot of time understanding the marketplace, our competitors and developing our SWOT and key areas to work on.…
How to develop a digital marketing strategy that gets results – Part 2
Written for The Icehouse by Debra Chantry and published here. Last week we talked about your target audience and understanding them. The next step in developing your digital marketing strategy is to look…
How to develop a digital marketing strategy that gets results – Part 1
Written for The Icehouse by Debra Chantry and published here. Clients often ask me, “What is a good digital marketing strategy for my business?” and the answer I always give…
Private companies can benefit from a board of directors
All public companies, and many private companies, have a board of directors. A board of directors, from a legal perspective, is a group of individuals elected by the shareholders of…
7 Great Reasons to have an Advisory Board
The following article was sourced through Google and we think it succinctly gives you the main reasons to consider an Advisory Board. We do however believe that Advisory Board Members…